WiiPiik

Signup flows, website design and other digital assets for a Portuguese startup.

Highlights

  • Signup flow and website design for a startup launch
  • User flows, sitemap, and content structure
  • Wireframes, mockups, and responsive page design
  • Balancing visuals and messaging through iteration
  • Component-based design for faster changes

Role

Digital Designer

Tools

Sketch, Adobe Creative Cloud

Skills

Information Architecture, Interface Design, Responsive Design, User-Centered Design, Visual Design, Wireframing

Length

3+ Months

Early design concepts.
Early design concepts.
WiiPiik was a Portuguese startup focused on connecting travellers through unique experiences. Their main priority was launching a competition and ensuring a seamless signup process for users.
Mapping user flows across the site
Mapping user flows across the site.
I worked with the team to map out user flows and create a sitemap, defining the content structure before moving into wireframes and mockups. We went through multiple iterations to balance visuals and messaging — crafting a site that felt fun, engaging, and easy to navigate.
Desktop page design
Final site designs ready for handover
Final site designs ready for handover.
The website launched successfully, but shortly after, WiiPiik ran out of funding and had to close. While we didn’t get the chance to gather real user feedback, the project reinforced the value of a strong component library — allowing us to iterate quickly and adapt designs without starting from scratch.
Final mobile website design.