OSMC

Brand, UI and design framework work for OSMC.

Highlights

  • Brand identity across digital and print
  • UI design, packaging, and product photography
  • Brand guidelines for a growing platform
  • Pattern library for design and development

Role

Designer

Tools

Sketch, Figma, Adobe Creative Cloud

Skills

Branding, Concepts, Illustration, Interface Design, Logo Design, Packaging Design, Photography, Print Design, Prototyping, Visual Design

Length

6+ Years, Part-time

I initially worked with OSMC on their logo and brand assets. I already knew a bit about their earlier product, so it was nice to help shape this next step.

That gradually turned into a much wider role. Over time I worked on UI, packaging, product photography, print pieces and other brand material as the platform and hardware offering grew.
Vero 1 product photography
UI design direction
OSMC home screen mockup
The work grew to include packaging, photography, and UI design.
As OSMC grew, I pulled everything together into a set of brand guidelines so we had some clear standards to work from. That helped keep things more consistent across the website, UI, social assets, packaging and other bits and pieces.
Social media and email templates
Packaging design concepts
Print design concepts
Brand guidelines in action across UI, packaging, and print.
I later extended that thinking into a pattern library so designers and developers had one place to grab common UI elements, inspect values, and stay consistent without rebuilding things from scratch.
Asset library
Pattern library for easy access to shared assets and UI parts.
This project was a good example of how brand work can turn into system work. It started with a logo and some visual direction, but ended up being about giving the team a clearer framework to work within as the product and brand expanded.